If Sydney is too expensive and Melbourne too crowded, then Adelaide – the capital of South Australia – is the smart place to start.
This charming, fast-growing city is quickly becoming a favorite for investors, entrepreneurs, and international students, thanks to its affordable lifestyle, stable economy, and strong government support for innovation and small business growth.
Lower Living Costs, Higher Business Opportunities
Adelaide is consistently ranked as one of the most affordable major cities in Australia, with the cost of living around 20–30% lower than Sydney or Melbourne.
This means lower rent, staffing, and operating expenses, allowing small businesses, restaurants, and cafés to reach profitability much faster.
📊 According to the Australian Bureau of Statistics (ABS):
- Commercial rent in Adelaide is up to 40% cheaper than in Sydney.
- Average home prices are roughly half of Melbourne’s.
- Utility and business operating costs are notably lower and more stable.
As a result, many Vietnamese-owned cafés, nail salons, and restaurants in Adelaide report steady income and loyal customers — most are busy almost every day.
Stable Market with Strong Demand
Over the past three years, South Australia’s real estate and business markets have shown consistent growth.
The vacancy rate remains below 1%, meaning demand still far exceeds supply.
This makes Adelaide an excellent time-to-enter market, especially in high-demand areas like Adelaide CBD, Mawson Lakes, Norwood, Unley, and Prospect.
Now is the perfect opportunity to invest before prices rise to Melbourne levels.
Growing Population & International Student Boom
Adelaide is experiencing one of the fastest-growing international student populations in Australia, with thousands of students from Vietnam, India, and China studying at The University of Adelaide, UniSA, and Flinders University.
This influx drives strong demand for housing, dining, and lifestyle services, making it a golden opportunity for:
- Cafés, restaurants, and bakeries
- Nail salons, hairdressers, and spas
- Homestay, co-living, and student housing services
South Australian Government Support for Startups & Small Businesses
The South Australian Government actively supports entrepreneurs through various Small Business Grants and Start-up programs, encouraging local innovation and economic growth.
Key supported sectors include:
- Food, retail, and hospitality
- Technology and digital innovation
- Renewable energy and sustainability
- Education and creative industries
Through organisations such as Invest SA and the Department for Industry, Innovation and Science, new businesses can access mentoring, networking, and funding to help them thrive.
Operating Cost Comparison: Sydney – Melbourne – Adelaide
Adelaide – The Most Livable and Achievable City in Australia
Unlike Sydney’s fast pace or Melbourne’s hustle, Adelaide offers a balanced lifestyle — peaceful, safe, and affordable, yet full of opportunities.
Whether you want to start a café, open a small shop, or invest in real estate, Adelaide gives you the foundation to succeed and grow sustainably.
Start Your Journey with Nich Real Estate
Looking for the right home, business property, or investment opportunity in South Australia?
Let Nich Real Estate guide you through every step — with local expertise, trusted service, and a genuine understanding of your goals.
